The business that owns you
Why $1–10M service businesses break their owners — and the five-layer map for getting your life back. The signature talk. 45 min keynote.
Speaking · keynotes · workshops
Real talks. Not motivational ones.
Keynotes and workshops on service-business operations, founder dependency, and the BEF. I speak when I have something specific to say to your audience — not as a content-marketing exercise.
Signature topics Talk 01 Talk 02 Talk 03 Talk 04 Talk 05
Five topics I speak on.
Foundation up. Always.
Why every founder rebuild starts with cash and ops, not vision and brand. The hierarchy that decides which problems are solvable. 30 min.
The Engine
People · Systems · Money. The three things that power the BEF. Half of every founder problem traces back to one of them being silently broken.
From $200K in debt to a saleable business
Personal story. The cycling apparel collapse, the rebuild, what it actually took. A talk that lands hard with founder-led audiences.
The 5 stages workshop
Half-day for leadership teams. We map your business through Existence, Survival, Success, Take-Off, Resource Maturity. You leave with a 90-day plan.
Past stages
Where I've spoken.
A list of past venues, audience sizes, and recorded talks is available on request — drop a line via the enquiry form below and I'll send the deck of recent stages with your reply.
Speaking reel and past venues available on request — use the form below.
Enquire
Booking a date.
A few details so I can come back with the right talk and the right fee. I read every enquiry personally — no agency in the middle.
Formats
Keynote
30–45 minutes. Conference or event. Polished, high-energy, immediately applicable.
Workshop
Half-day or full-day. For business owner groups or accelerator cohorts. Hands-on framework application.
Industry roundtable
2–3 hours. Peer group format. Candid, structured discussion around a specific BEF challenge.
Availability
Available for
- →Business owner groups and peer networks
- →Industry associations and chambers
- →Accelerator and incubator programs
- →Conferences and summits
- →Corporate team events (service businesses)
- →Private workshops for leadership teams
Tristan is based in Melbourne and speaks across Australia, New Zealand, Singapore, and the US. Email to discuss dates, format, and fees.
Podcast
The Growth Equation
Long-form conversations with service-business founders. Hear Tristan's thinking in depth before booking.
Explore → FrameworkThe Business Evolution Framework
The model behind every talk. Five layers, five stages — the intellectual foundation.
Explore → AboutTristan Wright
Background, the story, and what informs the speaking content.
Explore → CoachingWork with Tristan 1:1
For founders who want more than a keynote — ongoing coaching engagement.
Explore →Book Tristan for your next event.
Email to discuss dates, format, and fees.